Design as a strategic business tool

The dbc aims to show designers and businesses how design can be used as a strategic tool.

In 2010 the dbc was funded by Enterprise Connect to run a series of Design-in-Business strategy workshops that showed designers and businesses how to use design strategically.
The workshops showed designers how to develop a business case for design.

This was the largest project of its kind undertaken in Australia with 12 design studios and 20 SMEs all taking part in design audits.

Business owners  Read more about how the Design-in-Business strategy program helped 20 SMEs...

Designers  Read more about the designers who participated in the program...

The business of design workshops


The dbc is now running its two most popular workshops in Brisbane, Sydney, Canberra, Adelaide and Perth.

The one page business plan - defining your business model

How to gain a competitive advantage 

This half day workshop helps graphic designers develop a business plan that is strategic, concise and useable.

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Designing demand

The skill needed to market your studio

What is it you are good at? What markets do you excel in?
How do you identify where to get more work, or better work?

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Find out more about the dbc...

Clients

Design in business (dib)
dib is a series of workshops, events and programs that show business owners how to make better use of design.

dib includes design SWOT analysis, Design roundtables and design audits. These are supported by a series of intensive workshops that help business owners benefit from design.

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Designers

The business of design

This series of workshops is for design studio owners, design managers and designers.

These workshops give the skills needed to operate a better design business.

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